It’s not a question reserved for philosophers anymore. Millions of people type “What’s my purpose” into search bars every month—hoping for clarity, direction, or even a shortcut to meaning. This isn’t just a trend. It’s a signal. A signal that identity, fulfillment, and emotional navigation have gone digital. In this post, we explore the psychology behind purpose-seeking behavior, the rise of existential search queries, and how creators can build content that resonates with the deepest human questions.